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Search Engine Optimization

Performing Search Engine Optimization isn't just a shot in the dark. When we perform SEO on a site, we educate our clients on the following topics:

  • How search engine "spiders" work.
  • How to develop a keyword strategy.
  • Site navigation and being Search Engine Friendly.
  • Step by step on page SEO optimization.
  • Link building and promotion.
  • How to measure results and make imrpovements.

Our Search Engine Optimization includes the following:

  • Performing detailed site analysis and document tactics to be implemented in order for your website to be found in natural search results
  • Optimizing the various site components including copy, page title/descriptions, site architecture, filenames, etc.
  • Ensuring that new site pages follow proper SEO guidelines with respect to coding and adherence to established copy/keyword best practices
  • Assisting in reviewing Search Engine Ranking Reports and optimizing under-performing listings
  • Analyzing latest algorithm changes and modify content, links etc accordingly
  • Conducting keyword analysis/research and develop quality keyword portfolio
  • Developing new content for your website, as needed
  • Submission to Google, Yahoo and MSN.
  • Submission of XML sitemaps to Google and Yahoo
  • Uploading products to Google Base (if applicable)
  • Google Analytic Reports emailed to you weekly, monthly or quarterly.

Advanced Search Engine Optimization
Only $499.00  NOW: $449.00
Google Analytics Report - Included FREE

No need to transfer your site.
Access to your web pages is required.
Copy and image changes may be required.
 


Helpful Tips: Understanding Your Google Analytics Reports - Improve Your Ranking in Google


Is Search Engine Optimization dead?

Not yet. Search Engine Optimization is all about modifying a site in such as way as to make it:

  • More “readable” by search engines
  • More “relevant” by search term
  • More “conversion friendly” to humans in order to increase sales

However, it does all of this in a passive way, which means you have to wait for your site to be re-indexed by Google or some other search engine before results appear. For this reason it is import to monitor regularly, to see how effective the changes have become.

What is "Organic" Search Optimization

Organic Search Engine Optimization is performed by creating and optimizing web pages in a manner that does not involve buying keyword specific advertising - also known as pay-per-click. If you are in a commodity business, you might need a pay-per-click budget - but highly competitive search terms make it very difficult to generate a return.